How to do Stuff: Online Marketing

How many website visitors do you need ?

How much can you afford to pay to have someone visit your website ? If you're spending money on clicks to…

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How to benefit from advancing technology

No surprise : people like things to be fast and easy ! So a new way of doing things is often…

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Save Time & Simplify Your Workflow

Correcting mistakes and omissions takes way more time than setting things up correctly in the first place. Recently I've been helping…

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3-Step Business Plan

To run a business, there are things that MUST be done and things that are less important. If you have…

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Retargeting and Pixeling

Retargeting (where ads are displayed to people who have previous visited a website ) is cheaper than running a first…

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A Simple Digital Marketing Checklist

Checklists save you time. The checklist down the bottom of this post should help if you need a starting point…

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What are people doing on your website ?

I often come across business owners who have no idea of the amount of information they can get about their website by using Google Analytics … or how to use it !

So here’s a video I’ve taken from my Marketing102 course to show you how you can find out what’s happening as people move through your website.

 

How to use Users Flow …

 

If you haven’t set up Google Analytics yet, here’s the link … google.com/analytics/web/