How to do Stuff: Online Marketing

How many website visitors do you need ?

How much can you afford to pay to have someone visit your website ? If you're spending money on clicks to…

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How to benefit from advancing technology

No surprise : people like things to be fast and easy ! So a new way of doing things is often…

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Save Time & Simplify Your Workflow

Correcting mistakes and omissions takes way more time than setting things up correctly in the first place. Recently I've been helping…

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3-Step Business Plan

To run a business, there are things that MUST be…

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Retargeting and Pixeling

Retargeting (where ads are displayed to people who have previous visited a website ) is cheaper than running a first…

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A Simple Digital Marketing Checklist

Checklists save you time ! The checklist down the bottom of this post should help if you need a starting point…

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Instagram in Facebook Advertising

There is a new place to run ads !

Until recently we could place Facebook ads in the …

  • Desktop newsfeed,
  • Desktop right column,
  • Mobile newsfeed on phones and
  • Audience Network, which run on Facebook approved apps.

Now FAcebook is offering Instagram Ads

Here’s a screenshot of the new placement options …

Facebook Instagram Ads

We’ve only just started testing, but so far we’ve found that Instagram gets lots of clicks but the people who click aren’t taking a next step.

So we’re working on converting these clicks into contacts or email addresses and when we’ve sorted it out I’ll let you know.

Further note: Facebook are also starting to roll out live video streaming ( some accounts only ). Not sure when it will come to everyone’s account, but probably within the next few months.

If you’ve tried running ads on Instagram, it would be good to hear how you went. A comment left below would be great.